Startups & Unicorns – How cheap mobile data created India’s startup and unicorn boom.

  • 100+ unicorns (third-largest ecosystem globally)
  • $15.3bn raised in FY26 (across 1,078 rounds)
  • 18–21bn UPI transactions a month (the infrastructure fintech is built on)
  • ~50% of startup activity (now outside tier-1 cities)

In 2016 an Indian telecom company gave mobile data away almost free to win customers, and accidentally built the foundation for one of the world’s largest startup ecosystems.

India has well over a hundred unicorns and is the third-largest ecosystem on Earth. The pace tells the real story: 2021 minted forty-five in a single year; 2026 is on track for roughly ten.

In FY26 startups raised about $15.4bn across 1,078 rounds, fintech the largest category. Roughly half of recognised activity now begins outside the tier-one cities.

The signal to watch: Exit volume, not entry. A hundred unicorns without liquidity events is a valuation story.

Where we would take your group

  • A founder raising a Series A. The unit economics nobody asked about in 2021.
  • An early-stage fund. How diligence changed after the funding winter.
  • A tier-two city accelerator. Where half the new activity comes from.

Questions for the debrief

  1. Unicorn creation fell from 45 a year to roughly 10. Argue both sides: discipline, or a liquidity story dressed up as maturity?
  2. Byju’s is still the reference point Indian investors use. How much of today’s governance rigour survives the next bull market?
  3. The next wave is AI, deep tech, climate and space, all of it more capital-hungry and slower than consumer internet. Does India’s capital base match that shift?

↓ Download the two-page Field Note (PDF)